A good digital marketing strategy will offer quality content aligned with consumers' needs and interests. When your business becomes a valuable resource, you'll see more new sign-ups and repeat purchases.

 

CCDT's digital marketing strategy can empowers you to deliver the right information to the right people at the right time through the effective channel. The aim is to solve customers and prospects’ problem, build meaningful relationships with them, increase the conversion rate.

 

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CCDT’s Approach to Digital Marketing Strategy

 

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At CCDT, our digital marketing strategy service integrates your customer insights derived from customer journeys and personas with your business goals and marketing objectives. This holistic approach allows you to develop a comprehensive digital marketing strategy and a well-executed action plan that covers the customer journey.

 

 

To complete the brand strategy project, the following capabilities are required: industry analysis, market research, marketing expertise, cross-departmental integration, and experienced workshop facilitation

CCDT employs professional customer research methods, allowing us to thoroughly understand customer perspectives and needs. Importantly, CCDT can bring customer journeys to life, develop effective marketing strategies, and plan actionable marketing campaigns.

Ted Pan

Chief Operating Officer, Digiwin Software Co.

Thanks to CCDT’s expertise, we've gained new ideas for marketing, guiding our team in formulating strategies and boosting website traffic. After the consulting project, we adjusted the structure and tasks of our marketing team based on the insights gained. We also welcomed the IT team to join the project, making our assessment of effectiveness more scientific. Given the complexity of our company's sales model, their support has been crucial.

Ian Huang

Vice President, A Leader of ERP Software Provider in Asia

Analyzing customer profiles and journeys greatly helped us in these ways:

 

  • Understanding key customer roles for more cost-effective marketing.
  • Validating external supporting data at different stages made it clear we needed to make international communication easier.
  • Planning marketing materials and activities became more straightforward and aligned better with our goals.
  • The marketing and business teams align better on goals, improving communication.

Eva Chen

Senior Director & Deputy Spokesperson, DFI

Beyond Leads: Mastering Customer Satisfaction in Digital Marketing

An effective digital marketing strategy goes beyond turning opportunities into qualified leads; it also focuses on customer satisfaction and engagement. Plus, you reap the benefits of aligned marketing and sales teams.

 

Want to learn more about how Digital Marketing Strategy can help your organization?

 

 

 

Want to know how our services can help you?

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